Digital Marketing Strategies

All through history, great thinkers from all areas of society have spoken on the importance of having a good education, but recently the importance of a good education has been under attack. Critic’s claim it’s gotten too expensive and has very little value compared to its costs.

History as well as the current geopolitical circumstances proves that the long term cost of an uneducated society can be even more disastrous. With so many nations developing at a frantic rate, the need for a top notch education system can’t be overestimated. In order for us to remain competitive we need people with the knowledge, skills and discipline for the next century. Many developing nations already recognize that their most valued asset is their young. In some countries after a person graduates from high school, they’re required to either join the military or go to college, cost free. Both are part of a continuing education that helps impart critical thinking skills, discipline, and life skills. Some countries even recognized that education is a right and not a privilege as some claim.

After years of researching and collecting quotations for my books as well as motivation material for my sales force, I’ve compiled an extraordinary amount of wisdom on the importance of having a good education. The amount of wisdom that I’ve compiled is too large for an article of this size, so I’m only listing several of my favorites. Some of my other articles are about the profound wisdom passed down the ages, but without a solid education and good critical thinking skills they lose most of their insight.

If you think that education is expensive, try ignorance.

- Derek Bok 1930 -; American lawyer & educator.

A proper education is now mistakenly thought as a business rather than an investment. We don’t live in a bubble and a society with a sub-par education system will feel its effects for decades to come in all sectors of society. The fact is that in the long run, education pays out dividends far more valuable than money or wealth.

Liberty cannot be preserved without general knowledge among the people.

- John Adams 1735 – 1826; American Politician, 2nd President of the U.S., a founding father of the U.S., diplomat, & first Vice President of the U.S.

People from all nations, in all areas of society; instinctually know that education is essential, if people want to keep their freedoms. An uneducated population is susceptible to manipulation by the powers that be, who can use various techniques to influence one or thousands of people into action or inaction. (See my other article on communication)

Let’s trace the birth of an idea. It’s born as rampant radicalism, then it becomes progressivism, then liberalism, then it becomes moderate, conservative, outmoded, and gone.

- Adam Clayton Powell Jr. 1908 – 1972; American politician & pastor.

One of the facts of life is change and most change comes with the birth of new ideas. At first people are suspect of new ideas because it challenges the conventional thinking, interferes with their current beliefs, will require people to make changes that many have gotten used to, or interferes with the benefits that most people derive from the current system, even though the current system cause a tremendous amount of problems for the vast majority.

As more and more people get used to the idea and see the benefits, it moves along its life cycle. Until finally, due to enormous other changes occurring in the world, the idea is no longer feasible because it’s incompatible with the changed world. Eventually needing to be replaced with newer ideas.

It’s useful to take away 2 things in regards to this quote. One: Change is always needed and constant. Two: The life cycle of an idea as well as where that idea is in its life cycle. Communism for example would be on the outer edges of “Outmoded” just about to cross over into gone.

New ideas are always needed but they also need to be critically scrutinized as to their costs and benefits without regard to the challenges they provide to the current established ideas. Emotions need to be taken out of the equation. Done properly, idea’s like Communism would never have taken hold and rightly so, didn’t in most parts of the world. Due to constant change cause by flood of new ideas, we need people with proper knowledge and education to critically evaluate every aspect of these new ideas.

I hear and I forget. I see and I remember. I do and I understand.

- Confucius 551 BC – 479 BC; Chinese teacher, politician, & philosopher.

Nothing substitutes for experience. Knowledge and education are incomplete without experience. You can learn the concepts but to gain understanding, you have to put those concepts to practice or full use. This is why internships and apprenticeship programs are so essential.

Those that know, do. Those that understand, teach.

- Aristotle 384 BC – 322 BC; Greek philosopher, polymath, & one of the fathers of Western philosophy.

This quote has been butchered in recent times to “Those that can, do! Those that can’t, teach!” Nothing can be further from the truth. Why would someone that can’t do something, teach it? We need to honor our teachers and not degrade them. If you know a thing or two, spread the knowledge if you’re able.

The ignorant are always prejudiced and the prejudiced are always ignorant.

- Charles V. 1500 – 1558; Holy Roman Empire Emperor.

Ignorance and prejudice go hand in hand. Prejudice usually grows out of ignorance. Most of the time people are prejudiced because they don’t have full knowledge or understanding of the other person or idea. They haven’t taken the time to acquaint themselves with the other side. Once you fully understand another person or idea, only then can you fairly judge. One of the perks of a good education is realizing how limited your knowledge is, which is why education should be a right.

Sell (or give) a man a fish, he eats for a day, teach a man how to fish, he eats for the rest of his life.

- (Possibly coined by Karl Marx. Often attributed to Chinese philosophers Lao Tzu 6th century BC; Chinese philosopher. (A.k.a. Laozi, circa 5th century BCE) and Confucius 551 BC – 479 BC; Chinese teacher, politician, & philosopher. Although sometimes attributed to Jesus Christ, this proverb does not exist in the Bible’s New Testament.

It is better to teach someone to self-sustain rather than sustain them indefinitely. This is one of the primary reasons for a good education system. A person with a good education will not only survive in the real world but depending on their level of education, can thrive. Thus creating opportunities, exemplifying creativity, and discovering new knowledge that benefits all of humanity.

Bonus

Experience is a hard teacher because she gives the test first, the lesson afterward.

- Chinese Proverb

Sometimes, the only way to get good experience is to get in there and make your mistakes. Take your lumps. Failure isn’t failure but lessons toward success.